With so many different data sources, Customer Identity & Access Management (CIAM) needs to be secure, clear and user-friendly at the same time. That is why the combination of Identity & Access Management and Customer Relationship Management continues to be a core element of any digital business. More than ever, the challenge is to offer user-friendly login procedures via social media accounts, passwords or biometric devices while securing and respecting personal data at the same time. This combination must be taken seriously to provide a smooth Customer Experience (CX) and to guarantee that every consumer can control the access to his personal information. At the Consumer Identity World, you will learn how to satisfy your customers by Delivering highly personal, and very compelling experiences to smart mobile devices, smart systems, cars, utilities and more.
Sagara Gunathunga, director at WSO2 will be participating in a panel discussion on "What consumers want from CIAM" which will address the best practices of building customer loyalty.
Sagara is a part of the team that spearheads WSO2’s architecture efforts related to identity & access management. He also oversees work on WSO2 Identity Server that helps enterprises become GDPR compliant and has written various helpful resources on how to meet the compliance deadline including best practices in Privacy. He specializes in J2EE, Spring, Web Service and enterprise integration related technologies. He is also a PMC member of Apache Axis and Apache Web Services Projects.