Building Business Platforms Using API Marketplaces
Platforms are fast becoming the de-facto business model for large-scale digital innovation. The success of unicorn businesses such as Uber and AirBnB that continue to disrupt traditional established markets is proof that business platforms are here to stay!
Building a sustainable platform goes beyond just technology. Ensuring digital innovation, participation and agility from both internal and external stakeholders of a platform requires platform design that takes into account the needs of producers and consumers of services and solves them via a technology platform.
APIs are a key part of this platform driven digital innovation, enabling organisations to expose internal assets in a controlled manner to various stakeholders whilst enabling the community to build innovative applications consuming these services. API Platforms provide the core technology for the sharing of these APIs.
This workshop looks at the power of the platform business model and case studies around them. We then look at how API platforms play a role in digital innovation through concepts such as API management, rate limiting, security, monetisation and analytics, social feedback etc.