Simplify Access to Your B2B SaaS Applications
Transform how you secure and streamline user access to your B2B SaaS applications. WSO2 delivers the industry’s most flexible, capable, and comprehensive B2B CIAM solution for your business.
From startups to mature enterprises, organizations worldwide trust WSO2 to secure their SaaS apps
B2B CIAM, Explained
B2B CIAM transforms how you secure and streamline user access to your B2B SaaS applications. It efficiently manages access for third parties, including enterprise customers and channel partners like dealers, distributors, resellers, franchisees, vendors, etc.
WSO2 Tackles the Big Challenges in Securing Access to B2B SaaS Applications
Onboard Customers and Partners
Streamline the registration and onboarding of enterprise customers and partners through intuitive, user-friendly interfaces and processes.
Reduce Friction in Customer Access
Provide self-service and autonomy to customers and/or partners to manage their own user/group access rights.
Support Unique Business Models
Boost business growth by empowering channel partners, such as distributors and resellers, with more control to directly manage your customers.
Appoint Designated Custodians
Assign and oversee custodians and data stewards to represent customers, supported by comprehensive audit trails.
Regulatory Compliance
Govern external users’ access and privacy effectively to prevent fraud, minimize data breaches, and comply with regulations.
Reduce Operational Cost
Delegate user administration to business customers to minimize help desk costs.
Increase Developer Productivity
Minimize the time application developers spend resolving IAM/CIAM integration issues, diverting their attention away from constructing business functionality.
Machine-to-Machine (M2M) Identities
Secure integration points for the machines and devices in your organization’s B2B ecosystem
Manage your multi-app portfolio
Control which business customers have access to which of your B2B SaaS apps through innovative subscriptions
What B2B SaaS Application are you Building?
Challenges
Deliver cutting-edge SaaS solutions that help customer organizations digitally transform, improving user experience, productivity and efficiency.
Provide straightforward means to onboard customer organizations, to ensure quick adoption and time to value.
How WSO2 helps
- Enable customized, branded customer onboarding and log-in journeys, unique to each customer organization.
- Optionally integrate customer organizations’ own IdPs to streamline the onboarding process.
Crucial B2B CIAM Capabilities, from A to Z
Whether your organization is just starting out with B2B SaaS applications or if you’re looking to take things to the next level, WSO2 offers the capabilities, experience and maturity to ensure your success.
Empower Your B2B SaaS App Developers
WSO2 helps improve developer experience and increase productivity when building B2B SaaS applications, dramatically reducing the need to create elaborate custom code for essential B2B SaaS application building blocks.
Organization Management
Built-in tenancy for logical compartmentalization of each enterprise customer and/or partner for security and governance.
Hierarchical Organizations
Ability to adopt any complex business structures within your customer and/or partner organizations such as regional units, business units, etc.
Unified, Customer-centric Design
Embrace a customer-centric IAM experience rather than an app-centric one. Create a common sign-on experience throughout your application portfolio
Roles
Unified access control across applications and APIs with organization-scoped and application-scoped roles.
Developer Tooling
APIs, SDKs, templated workflows/integrations and low-code/visual editors that increase developer productivity.
Subscription Management
Easily control and monitor which of your business customers has access to which of your B2B SaaS in your multi-app portfolio.
Enhance Customer/Partner Experience
From onboarding your enterprise customers, to delegating administrative tasks, WSO2 IAM provides your customers with an enhanced experience on your B2B SaaS platform.
Delegated User Lifecycle Management
Empower customers and/or partners to onboard and manage their own sub-tenants and users.
Entitlements Management
Empower customers and/or partners to manage their own users’ entitlements through roles for applications and APIs.
Customized Log-in
Empower customers and/or partners to choose from a variety of authentication options for SSO, social logins, and MFA.
White-Label/Branding
Empower customers and partners to shape the desired appearance at every consumer touchpoint, including log-in, registration, account recovery, emails, and URLs.
Collaboration
Enable customers and partners to collaborate with just the right levels of access.
BYO Identity Provider
Each customer or partner can optionally use their own IdP, simplifying user onboarding, access management, and lifecycle management.
Optimize Digital Operations
WSO2 helps organizations easily and efficiently govern their B2B SaaS application environment to ensure ongoing success.
Integrations
Streamline digital operations by integrating with systems such as CRM, subscription services, marketing automation, and CDPs.
Application Subscriptions
Govern access to your application and API portfolio by organizations.
Sign-in/sign-up Options
Govern the “level of assurance” for each application, while allowing organizations to choose from a variety of authentication options for SSO, social logins, and MFA.
Mandatory Access Delegations
Designate brokers to represent customers through both mandatory and discretionary access delegations.
Audits and Insights
Keep a bird’s eye view of all B2B accesses through audits and insights across all your applications from a single place.
Intuitive Management Console
Easily administer your B2B SaaS app portfolio, customer organizations, delegations of admin rights, and more from a single, modern interface.
Leading Organizations Worldwide Trust WSO2 for B2B CIAM
Case Study
Nutanix Enhances Experience of Rapidly Growing User Base With Single Sign-on Using WSO2 Identity Server
Nutanix leverages WSO2 B2B CIAM to deliver storage and compute infrastructure to over 4000 customer organizations in 90 countries. WSO2 enables seamless SSO across portals and mobile apps for customers, partners, community and employees.
Customer Spotlight
Secure IoT Portal Enables Customers to Manage 100M+ Vehicles, Smart Devices, and More
Vodafone uses WSO2 B2B CIAM to secure the world’s largest IoT portal, enabling partners such as BMW, VW, Yamaha, and Amazon to deliver SIM services to their 100M+ customers, so their vehicles and devices can connect to the internet.
Designed by Developers, for Developers
By its very nature, B2B CIAM requires customization and adaptation to meet the needs of tenant organizations. WSO2’s solutions have always been built with customization in mind, including features such as:
Unmatched Extensibility
A modular, standards-based, API-centric architecture that offers unparalleled levels of extensibility, customization, and integration with other business-critical systems
Straightforward Customization
Built-in extension points and easily modifiable processes for onboarding, registration, user self-service, login, risk adaptive authentication, and more
Rich Developer Resources
A wide range of SDKs, integrations, and code samples to ensure your developer team can use their preferred tools and be productive fast
Choose your path: Flexible deployment options
WSO2 IAM products are built on the proven open-source WSO2 Identity Server. You get the same great features whether you prefer SaaS or downloadable software.
Software as a service
Our scalable IDaaS solution minimizes setup and frees you from worrying about uptime and maintenance. Available as multi-tenant public cloud or single-tenant private cloud, you get robust features without the operational burden of IAM.
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Downloadable software
Our robust open-source software for complete on-premises identity infrastructure control. It provides unparalleled extensibility, deep integration, and the transparency needed for stringent compliance.
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