Scaling Business Operations with B2B IAM
In today’s hyper-connected world, businesses face growing pressure to deliver seamless, secure, and personalized experiences—not only for direct consumers but also for business customers (B2B), consumers from partners (B2B2C), as well as suppliers, resellers, distributors, agents and franchises. Traditional IAM and home-grown solutions often struggle to meet the demands of B2B relationships, leading to security pitfalls, operational inefficiencies, and cripple business growth. B2B Identity is becoming a strategic enabler, empowering organizations to drive growth, protect critical data, and ensure compliance.
The session dives into exploring how the B2B IAM empowers organizations to build secure, scalable, and user-friendly business ecosystem and covers:
- Limitations of traditional IAM for B2B use cases and how B2B IAM overcomes them.
- Managing B2B customer relationships with organization-based access models and delegated administration.
- Streamlining B2B customer onboarding and lifecycle management to enhance automation, self-service, and identity federation.
- How to meet security and compliance requirements in a dynamic business ecosystem.
Speakers
Sagara, Head of DevRel IAM at WSO2, leads IAM Developer Relations initiatives with over 15 years of experience in software architecture and programming. Specializing in identity, integration, and cloud technologies, he has played a key role in architecting and managing WSO2 Identity Server, WSO2 Application Server, and WSO2 Governance Registry. </br>A seasoned speaker, Sagara has presented at international conferences, including the European Identity & Cloud Conference, Consumer Identity World events, GDPR Summit, ApacheCon. He has also authored numerous articles and technical papers on Identity and Integration for publications such as Industry Index, PCMag, and DZone and SystemsDigest.