Create Frictionless, Secure, and Privacy-Enabled Access for Your Consumers
WSO2 empowers you to confidently and securely launch consumer-facing applications, enabling you to identify, convert, and retain the right consumers.

Enable Frictionless and Secure User Journeys
Orchestrate Seamless User Registration and Logins
- Out-of-the box login and registration templates
- APIs to build your own native experience
- Multi-step and rules-driven flows
Empower Self-Service
- Out-of-the-box self care portal
- APIs to build your own experience
- Profile, consent, and preference management
- Manage passwords, enroll 2FA, or passwordless options
- Manage active sessions and authorized apps
Utilize Trusted Identity Sources
- Social logins
- Identity verification at login or registration
Enrich User Profiles Without Creating Friction
- API driven progressive profiling
- Complete profile on an as-needed basis
- Combine and enrich profiles with account linking
Deliver Consistency Across Omnichannel Applications
Centralize User Registration and the Login Experience
Give users the freedom and convenience of only registering once and seeing the same login flow no matter which application they use to interact with your organization.
Create a Unified, Branded Experience Across Your Applications
Simplify the effort of ensuring your organization’s brand appears correctly in each of your omnichannel applications with API-driven branding.
Link and Merge Siloed User Identities
Ensure all users get the same experience and de-duplicate application functionality that can result from multiple disconnected identity stores.
Create Personalized Interactions to Build Trusted Relationships
Leverage Our Comprehensive Integration Platform
- Enrich your customer experience apps with integrations to your mission critical business systems
- Utilize either full-code or low-code methods within our developer-friendly platform
Integrate Mission-Critical Business Systems
- Make your business systems identity-aware by integrating and orchestrating identity-driven personalized experiences across your applications
- Integrate with CRMs, marketing applications, business APIs, legacy systems, and more
- Create scheduled tasks, reusable APIs, or event-driven integrations
- Choose from our pre-built integrations or easily build your own
Enable frictionless and secure user journeys
Orchestrate seamless user registration and logins
- Out-of-the box login and registration templates
- APIs to build your own native experience
- Multi-step and rules-driven flows

Empower self-service
- Out-of-the-box self care portal
- APIs to build your own experience
- Profile, consent and preference management
- Manage passwords, enroll 2FA or passwordless options
- Manage active sessions and authorized apps

Utilize trusted identity sources
- Social logins
- Identity verification at login or registration

Enrich user profiles without creating friction
- API driven progressive profiling
- Complete profile on an as-needed basis
- Combine and enrich profiles with account linking

Deliver consistency across omnichannel applications
Centralize the user registration and login experience
Give users the freedom and convenience of only registering once and seeing the same login flow no matter which application they use to interact with your organization.

Create a unified, branded experience across your applications
Simplify the effort of ensuring your organization’s brand appears correctly in each of your omnichannel applications with API-driven branding.

Link and merge siloed user identities
Ensure all users get the same experience and de-duplicate application functionality that can result from multiple disconnected identity stores.

Create personalized interactions to build trusted relationships
Leverage our comprehensive integration platform
- Enrich your customer experience apps with integrations to your mission critical business systems.
- Use full-code or low-code methods in our developer-friendly platform.

Integrate mission-critical business systems
- Make your business systems identity-aware by integrating and orchestrating identity-driven personalized experiences across your applications.
- Integrate with CRMs, marketing applications, business APIs, legacy systems and more.
- Create scheduled tasks, reusable APIs or event-driven integrations.
- Choose from our pre-built integrations or easily build your own.

Ensure Compliance and Privacy
Effectively Manage
Consent
Build trusting customer relationships with powerful consent management tools. Give users the ability to opt-in or opt-out of data usage.
Actively Protect Your Customers’ Privacy
Ensure compliance with data privacy laws such as GDPR and CCPA, which are fundamentally rewriting the rules for how organizations can collect, store, and share user data.
Enforce Data Residency and Sovereignty Requirements
Control where and how your customer data is stored and processed to ensure compliance with laws regulating these key functions.
WSO2 is Your Ideal B2C CIAM Partner
Embrace Industry Standards
- Remove risks and ensure consistency with our reliably standards-based architecture
- Confidently mix and match your preferred brands of authentication solutions, identity providers, and more
- Freely integrate third-party technologies through standards such as OpenID Connect, FIDO2, SAML, and SCIM
Get to Market Faster
- Reduce development time and effort with the flexibility of our API-driven architecture
- Leverage an extensive set of SDKs and templates for common use cases
- Re-use and de-duplicate code for different omnichannel applications
Extend and Customize to Make it Your Own
- Modify or replace functional modules in our API-oriented design to meet your own exacting requirements
- Future-proof your solution with easy adaptability to ever-changing requirements, updated standards, new omnichannel platforms, and more
Control Deployment
- Choose from multiple deployment options to help meet your unique requirements: SaaS, installable software, or single-tenant private cloud
Customer Spotlight
WSO2 Helps TomTom Reduce its CIAM System Complexity and License Cost by 65%
TomTom, the leading independent provider of mapping and location technology, chose WSO2, the #1 open source IAM solution, to update its legacy CIAM system. WSO2 enables user provisioning, web single sign-on/log-out and more across its consumer devices, mobile apps and in-dash vehicle infotainment systems.
Customer Spotlight
Digital-Only Bank GoTyme Trusts WSO2 to Secure its Multi-Channel Digital Financial Platform
GoTyme realizes its vision of financial inclusivity for everyone, by enabling its customers with a secure and frictionless account onboarding process through digital identity verification and biometric authentication. This blueprint architecture is being replicated in multiple regions achieving faster go-to-market.
Choose your path: Flexible deployment options
WSO2 IAM products are built on the proven open-source WSO2 Identity Server. You get the same great features whether you prefer SaaS or downloadable software.
Software as a service
Our scalable IDaaS solution minimizes setup and frees you from worrying about uptime and maintenance. Available as multi-tenant public cloud or single-tenant private cloud, you get robust features without the operational burden of IAM.
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Downloadable software
Our robust open-source software for complete on-premises identity infrastructure control. It provides unparalleled extensibility, deep integration, and the transparency needed for stringent compliance.
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