WSO2 Customer Identity and Access Management Solution

What is Customer IAM?

Customer identity and access management (CIAM) enables organizations to securely capture and manage all sources and forms of customer identity and profile data. This empowers enterprises to better and more flexibly control customer access to applications and services, and helps to gain insights into customers, with a 360-degree view, to improve customer retention.

Your ideal CIAM solution should ensure an intuitive and seamless customer experience that leads to deeper customer engagement. A CIAM solution protects customers from data breaches and will ensure the customer journey is secured by safeguarding their identities.

Speak to our experts Get our CIAM Data Sheet
businesses will be spending $25bn
Did you know that businesses will be spending $25B for customer identity and access management leading up to 2023?

Source: Markets and Markets

Why Should You Consider a CIAM Solution?

For Your Business

  • Increase customer engagement and loyalty while maintaining their security and privacy
  • Use consumer data more effectively for business intelligence while ensuring privacy compliance with a 360-degree view of customers
  • Enhance customer experience by unifying customer identity across your products, platforms, and partners

For Your Customers

  • Lower-friction access for customers facilitates greater product use
  • Enables customers to BYOID, simplifying logins (including social) and facilitating service engagement
  • Provide simpler user preference management, speeding service opt-ins

Components of a CIAM Solution

Easy sign-in with Single Sign On

Easy sign-in with
Single Sign On

Flexible identity federation and bring your own identity (BYOID)

Flexible identity federation and bring your own identity (BYOID)

Customer self-care portal including self-sign up and a self-service dashboard

Customer self-care portal including self-sign up and a self-service dashboard

Privacy compliance (GDPR compliant platform and privacy toolkit)

Privacy compliance (GDPR compliant platform and privacy toolkit)

Analytics and streaming integration capabilities for fraud detection

Analytics and streaming integration capabilities for fraud detection

Role of Customer IAM in Digital Transformation

Watch our webinar with KuppingerCole where our Deputy CTP and VP of Security Architecture, Prabath Siriwardena, explains the role that Customer IAM has to play in an organization’s digital transformation.

A Maturity Model for Customer IAM

You could be at a point of providing basic SSO to your customers or maybe at a stage where you use machine learning to gain insights with Identity and Access Management. Discover the stage you are in.

Learn more about our CIAM maturity model >

How do we offer CIAM?

WSO2’s CIAM solution includes the fully open source WSO2 Identity Server and a comprehensive integration platform, including API management and analytics. It provides a powerful foundation on which to build a robust CIAM strategy, bridging all of your applications and identity sources. WSO2 Identity Server is a highly extensible open source IAM solution for CIAM. Watch this webinar to learn why CIAM is important and how WSO2 Identity Server powers CIAM.

Download data sheet >

Resources

White Paper

The 5 pillars of CIAM

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White Paper

A Reference Architecture for CIAM

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Blog

Why CMOs should care about CIAM

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Blog

Common Developer errors in CIAM

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Join others benefitting from the open-source advantage for their CIAM strategy!

Curious to learn about WSO2 Identity Server?